The concept of the series was Ian having his "favorite food", a pink frosted sprinkled donut not really his favorite donut and Anthony's favorite food which changed every year, but was typically in the shape of a stick as a sexual reference with his and Ian's food do everyday tasks and the food and person that survives the battle wins.
The game, however, was an animated 3D single-player adventure game where Anthony would go in unique worlds, unlocking and equipping all of his favorite foods to compete against the baker's evil hordes of pink-frosted sprinkled donut minions. It took slightly less than a month to raise the money. The fundings went to Indiegogo, but there was controversy surrounding the funding. Some people referred to the comedy duo as "scammers" and two guys who were deliberately taking advantage of their fanbase by "stealing their money".
In September , the last edition of Smosh magazine was released. The magazine was going to be issued every two months but for an unknown reason was canceled. The last magazine also gained a lot of customers. The app on iTunes was erased due to the discontinuation of the magazine. In , Smosh expanded its YouTube channel by having more celebrities appear in their videos. They have had a large variety of celebrities on their Smosh branded videos and other media projects, such as movies which include actors, music artists, professional wrestlers, famous chefs, and video game creators.
They have also met celebrities, including YouTubers, in their history but have not featured them in videos. New apps became more common throughout , especially Food Battle: The Game which came out on November 19, the Smosh channel's nine-year anniversary. Merchandise and Smosh products calendars etc. Smosh has since taken part in things outside of YouTube and gained more recognition, such as getting rated the most popular people among US teens in by Variety, being temporary presenters in the Teens Choice Awards, being on Nickelodeon's Awesomeness TV show, TMZ and MTV's Ridiculousness, along with being guests on several radio shows.
In , Smosh introduced actors because they wanted to create more content and have more personalities to make their videos more interesting. All of these actors have had acting experience in prominent roles before, whether on TV or the internet. They have also done so after getting hired from Smosh, such as Shayne appearing on ABC's "The Goldbergs" in March , along with the whole cast collaborating with other social media stars outside of YouTube. Due to the increased number of cast members and crew supporting them, Smosh got their own office.
In May of , Smosh started "Every Blank Ever", their first series of videos which came at a specific schedule. In the series, they poke fun at stereotypes of a subject. This series is currently one of their most popular. In July , Smosh became one of the first channels to receive YouTube's diamond play button, an award for YouTubers that reach 10 million subscribers, at Vidcon.
Even though Smosh might not have been the first to receive the button, they were the first to reach 10 million subscribers. This was the gala world premiere of the movie, which is primarily about Anthony and Ian trying to erase an embarrassing video of Anthony from High School just in time for his 5th high school reunion.
His crush, Anna, played by Jillian Nelson would be there. The gala featured many stars, including YouTubers, some being guest stars in the movie. There were also wax figures of Ian and Anthony. The wax figures were constructed by Madame Tussauds, the most famous and received wax figure company of all time. It was the first time the company made wax figures for YouTubers. Ian described it as the "weirdest and most validating thing Smosh has ever done". The screening took place in Wyndham, California.
The movie received many negative reviews from movie critics, but also many positive ones, especially from fans. The movie was ranked 1 on the iTunes comedy chart and 2 on its movie chart overall at the time. The movie featured many guest stars. Lionsgate issued the movie internationally.
S and Canada. The movie became available on DVD a month later. In late , they celebrated their 10 year anniversary by having a week's worth of content relating to the anniversary on all their channels. They also had a party where everyone was welcome.
Around the same time, Smosh put out their fifth album and their first album in 2 years, "Shut Up! And Listen! It was based on Ian's first job at Chuckie Cheese's. The series also was on Smosh's main channel every Monday at PM eastern time during that time period. The series was about the workers' adventures in a kids' play place called Pork E Pine's. In May of that time period, Ian and Anthony's roles as Hal and Bubbles for the Angry Birds animation movie were also featured in the film.
This time also saw Smosh moving away from having Ian and Anthony as the faces. They changed their YouTube profile picture from a picture of them in to the Smosh logo. Even Smosh's latest album at the time didn't feature Ian and Anthony on the cover. Around the same time period, they released a comic book consisting of them and with occasional Smosh character, Stevie. Titled "Super Virgin Squad" it was about the three men using their virginity for good.
A few months later, they produced their first live show in front of a studio audience, Smosh Live, with the rest of the Smosh squad. It also featured commercials and an aftershow which featured the Smosh cast answering fan questions live, something Ian and Anthony have also done at Vidcon. The next month, Smosh's channel was anonymously hacked.
The hacker uploaded a video, basically acknowledging they hacked Smosh in writing. The video was up for an hour or two and received over , views before the crew got hold of their channel and deleted the video. There are no updates on what happened next. Smosh got rid of the "Smosh House" around this period. Over the years before , Smosh started to feature the house less, eventually completely abandoning it.
Since its departure in , Smosh has resorted to filming outdoors as well as in other homes and buildings.
This month was named "Smoshtober" by the channel's crew. Smosh, however, expanded the series to exceed a few months. This movie also received good and bad reception in December. Due to the movie, Smosh wasn't able to appear in YouTube's annual YouTube Rewind video, ending their four-year appearance streak in the videos. In the same month, Smosh ended the "Food Battle" series after 11 years. Similar to "Every Blank Ever", the series started with Anthony and Ian taking part, but then transitioned to Keith, Noah, Courtney, Olivia, and Shayne, along with guest stars at times being the only members of the set of videos.
On April 1, , the original duo announced that Anthony Padilla would be leaving Smosh for good. A video was then uploaded to their YouTube channel on June 14, to explain the departure further, and in the video, as well as on Smosh. Two months prior, Anthony started to appear less in Smosh videos, with Ian taking more of an initiative for being in their videos and thumbnails.
Ian stated that they had been talking about Anthony's departure for some time. In the video, Anthony went to thank Ian for being supportive of his endeavor to leave the channel to focus more on his personal channel and his life in general.
He also went on to thank their fans for supporting them since their YouTube debut, their big break, in Anthony admitted his nervousness of moving on from Smosh and creating videos on his personal channel and expressed sadness, happiness, and anxiousness. Ian also seemed sad in the video but maintained composure. Also, Ian said that they had been friends for 19 years at that point and that they will remain friends.
However, without Anthony, he will continue Smosh with the Smosh squad. Ian Hecox asked to keep the comments positive, although it featured mixed opinions. The video then ended with Anthony and Ian saying their goodbyes and thank you's for the good memories they had. The topic of Anthony leaving quickly trended on Google, with many articles reporting it, as well as fans on their social media sites heavily discussing the matter.
That day, the Smosh channel started to lose subscribers rapidly, but their subscriber count slowly built back up as tension between the viewers and Smosh eased.
Anthony's personal channel saw a big subscriber boost, gaining over , new subscribers that day, although the channel's average subscriber was slightly over subscribers a day at that time. This was the biggest subscriber jump on Anthony's channel as well as one of the biggest subscriber gains for that day and one of the biggest subscriber gains in YouTube history.
This hour subscriber gain is also a feat the Smosh channel had never done before. The same day, Anthony uploaded a video by discussing why he left Smosh again but in more detail. He expressed similar emotions in the video he and Ian were in. He opened the video saying that he assumed that many watching were confused and upset, so he decided to make the video address them, so they could understand the circumstances better. Anthony reminisced to having good times with Ian, and how no matter what they went through, it was good to know that they were always by each other's side.
He went on to explain that since Smosh was now owned by a company, his creative decisions were filtered into what was deemed appropriate by the company. Anthony proclaimed that he wanted to create whatever he wanted, whenever he wanted and be creatively happy again, and that being an independent creator would fulfill his needs. Anthony then said that he was scared that he was walking away from something he created as a teenager, which became a large media empire, as well as leaving Ian.
He said that he never made anything without Ian by his side. Anthony added that he was also excited to work hard consistently in making his own content, which he also pointed out on his other social media. Lastly, Anthony said that he was grateful to his fans for supporting him, making Smosh have as big of a following as it does and that he hoped his fans would support him.
Anthony's video garnered over 8 million views in just a week, holding the 1 spot on trending on YouTube. The Smosh uploaded video peaked at 2, and gained over 5 million views in a week.
Many fans made videos expressing their opinions on Anthony leaving Smosh, as well as YouTubers such as Lazercorn a member of Smosh Games who reacted to the Smosh uploaded video, and Onision who made a parody of Anthony's video titled "Why I left Smoosh".
He said that the company has been preparing for this day for a while, the day where a prominent member of Smosh was going to leave for good. He said that the company's intention is to make Smosh a long-running foundation, one that can capitalize on the departures of its founders, and continue its legacy, as well as evolving, which is why they have been equipping for situations like Padilla's departure.
He stated that most people cannot continue a brand that they created after they leave it. I am unaware of any case law directly holding that TCPA consent can—or cannot—be provided by a minor.
But if this theory gains legs this is a game changer for many businesses that rely on online consent forms to communicate with customers.
So yeah, this could get ugly. But its not just Smosh that should be worried. Given the phenomena of parents providing cell phones to their kids— and then not at all monitoring what they are doing with those phones—the risk to businesses of calling underage cell phone users seems remarkably high if this theory gains traction. He has served as lead defense counsel in more than 70 national TCPA class actions and has litigated nearly a thousand individual TCPA cases in his role as national strategic litigation counsel for major banks and finance companies.
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